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LSI Keywords - what are they? How would you use them? Do you need to? Dita Irvine reveals just what these important types of keywords are and why you should care Read More

Are you having a hard time coming up with engaging content? Are your customers not responding to your social media and blog posts?

This article breaks down the importance of user-generated content (UGC) and how you can use it to benefit your company. Instagram photos, Snapchat videos or Facebook Read More

Have you struggled for conversions, balked at the click-through-rates and decided the ROI wasn’t worth it for your business? Well hold on for just one second. If you haven’t already, head over to part one of this two part series and then come straight back, because we’ve got some targeting to do.. Read More

Intrafocus did a great job interviewing business executives about the practical usage of business scorecard. They published the results of their research in "Annual Business/Balanced Scorecard Survey - 2013." I've analyzed the results of survey in the article:

http://www.bscdesigner.com/companie Read More

For both online and brick-and-mortar businesses, the greatest challenge in today’s tech-savvy world is to connect with potential customers through search engines and social-media channels. Read More

Customer service on social media is a tricky business. You must think carefully about how you respond to customers, regardless of the content's message. Read More

Here’s a list of 7 of the best blogs that provide readers with excellent insights about social media and digital marketing online. Read More

It's so easy to get distracted and lose our focus when leading a business. Here's a few tips to help you improve your leadership clarity. Read More

Learn how to setup Google Analytics in less than 5 minutes for your business with these easy to follow tips. Read More

Increasing traffic to your website isn't only about SEO, it's also about creating a compelling reason for people to visit your site through the addition of value. Here are a few great ways that business owners can start to add value to their business's websites. Read More