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One of the top reasons companies fall off the face of the social media marketing world is because they aren’t seeing results right away. They begin to think the time being invested in social media marketing is a waste and resort back to their traditional marketing tactics. Let me explain something: Read More

Matt Mansfield works to help online businesses by matching their needs with online software, tools and sites that help them save time and money, start new projects and grow their existing business. His eclectic career experience spans over 20 years of technology support and administration, software Read More

According to the Google Adwords blog, “Google Instant helps users find information faster by showing relevant results as a query is typed.” As the user types, Google populates results in the search bar. This is not a new feature and has been used in Firefox and Internet Explorer for some time. But Read More

With the NFL season upon us and most Fantasy Football Drafts now completed, it got me thinking about who would be on my Fantasy Social Media Team? In order to create this team, I replaced the Fantasy Football format of QB, RB, RB, WR, WR, Flex, K, and DEF with a unique mix of marketing and social Read More

I’ve been a MENG (Marketing Executives Networking Group) member for almost a year now and have had the chance to talk with some very smart MENG members.

From a discipline standpoint, I’ve found that there are two types of MENG members – marketing specialists (i.e., social media, search, direct Read More

The fourth quarter is quickly approaching, but there is still time to analyze your websites, and make them (especially those of them that are in any way related to the Q4 shopping season) more mobile-friendly. This post lists 8 tips on how exactly to optimize your websites for mobile. Read More

There comes a point in many people's lives when they want to find out what they are worth. This is much more difficult to quantify on a metaphysical level; however on a tangible level most people can figure out how much wealth they have created over time. The definition of net worth is, very simp Read More

In a contracting economy, good business owners realize the need to quickly get costs in line with declining revenues in order to preserve their operating margins. But, how can they continually pull more cost out of their operation without destroying the quality of their product? The answer is to fo Read More

I’ve said it here many times – winning high rankings in search engines is not that hard for local businesses. There are some categories of business that are very competitive and certainly require the investment of a high caliber SEO firm, but do it yourself type can do well if they focus on two act Read More

If you're running your own web analytics as a small business, here's a few things you could do today to address the way the web changed last week: Read More