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The transition from a typical SEO (search engine optimization) strategy to an SXO (search experience optimization) strategy is really not a complex undertaking. Rather, it is really just a shift in mindset. Read More

I was reading a post on a forum the other day from a guy who was outraged by the poor service he'd received in a restaurant. The guy had gone to the trouble of typing up a detailed post describing the entire dining experience and naming and shaming the offending restaurant... Read More

Sometimes in our professional life we get stuck doing things that we have always done, aren't creative in our thinking or are just doing what everyone else is doing. STOP! Making your business the best... Read More

From the brilliant Breck Commercial of yesteryear that I first highlighted in The Secrets of Savvy Networking (And I TOLD TWO PEOPLE) to a friend's comment about a fabulous mechanic, graphic artist or restaurant to today's fake "friends/consumers" who... Read More

There is a difference between goals and disciplines. As obvious as that statement may sound, many people—salespeople included—mistake these two ideas. Read More

At the end of the day a business can survive without social media, SEO, business cards, letter heads, and etc. But it cannot survive without cash Read More

Web conferencing is no longer a technical novelty reserved for large enterprises. Simpler on-demand solutions for Web conferencing are increasingly attractive to small and mid-size companies especially since security concerns and bandwidth requirements are not the limitations they once were. Read More

I got a really interesting email today–actually, I get these emails periodically from various organizations. Today’s was from a very large company that we’ve done business with before (we are a customer of the company). The email was very personal, it started: Dear Dave………. Read More

An Article that explores how a person can be productive as a writer. It outlines several issues on how to be a creative and productive writer. Read More

Skullcandy, Big Ass Fans...quirky names, but they equal brands that stick with customers. See 6 more on our list. Read More