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I’ve come across a few blog posts in the last couple of weeks where the blogger was recommending that site owners abandon their company site and move all their efforts into social media marketing, with their Facebook page taking the place of their site. I completely disagree with this recommendatio Read More

For all intensive purposes, the US space program is done and over. After 135 missions over 30 years, the last shuttle launched and landed this past July. Some blame the program’s slow demise on cost, others site lack of interest from both the public and corporations who could have helped shoulder t Read More

It’s great that businesses are starting to get that they need to be involved in social media, but in many cases they are still missing the point. Their main focus is on getting lots of fans and followers and they don’t even consider that it’s really about much more than that. They see it as a numbe Read More

With the number of smartphone users skyrocketing, it's about time your small business looked into creating a mobile web presence and a mobile-optimized website. Read More

Our society tends to lead people astray, breeding dissatisfaction when their lives don’t match the magazine covers. Unfortunately, having more won’t change a heart that always sees less. Nor will it unearth your potential to shine brightly through your business.

Years ago, I could easily have be Read More

It’s that time again! The backpacks are out of the closet, the lunches are packed and the pencils are sharpened…the kids are off to school again.

Now that the end of summer whirlwind has passed, you have time to focus on email marketing!

And just like the kids, there’s an alphabet for you to Read More

Creating original tutorials, also known as how-to articles, that are in line with your business can get you big press coverage. Read More

Numbers (fans, followers etc) are by themselves a bad indicator of social media success. So when I came accross a small business called Oldfarm Pork really proving this point - I knew I had to share their story. Read More

Listing 10 major SEO Practices to avoid is an easy job when you have committed most of these SEO crimes personally. If you have been in this blogging game for as long as I have, I am almost sure you will notice a few of your search engine optimization sins listed here too. Read More

The golden age of daily deals, led by the unprecedented growth of Groupon, seems to be coming to its end. That’s not to say daily deals won’t be sticking around for a long time — clearly there is a business in it — but when two major players withdraw from the space and its biggest player experienc Read More