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Social networks are undeniably a big part of our lives, but what is shared on them can cause problems for brands and employees alike. Do you have a policy regarding your employees or coworkers’ social media use and what they can and can’t mention? On one hand, having employees well acquainted with Read More

Possibly the biggest challenge entrepreneurs face is motivation. Staying motivated may not be easy, but there are ways to beat the motivation blues. In this post, mompreneur Melanie Kissell gives us a look at some basic tips that should help you get motivated and stay that way. You face many proble Read More

Taking time out of your daily routine to focus on your goals is essential for staying focused, seeing how far you’ve come, and getting motivated to achieve new goals in the future.

That’s why I’ve created my own Victory Log, a place where I record my goals and celebrate when I achieve one. Follo Read More

In light of LinkedIn's recent meme of Things I carry, here's mine. I take my coffee to-go cup everywhere. Coffee has some awesome scientific benefits when working. Read More

Is there really a way to know when you’ll earn your first dollar? If you had that information, how would you use it? Like so many things in business, we can use historical data and project from it an approximation of when your first customer will land on your website. Read More

You work hard to bring readers to your blog, it only makes sense to keep them coming back for more. It is, after all, easier to keep readers than to bring in a constant flow of new readers to your blog.
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This post steps through two brochures I picked up a tradeshow. See some good brochure copywriting and some not so good. Read More

The marketing profession is always changing. Long gone are the Mad Men-style era of advertising which championed creativity over execution. While some purists view this shift from creativity to data-driven actions as two distinct and separate ideologies, the truth is can you can't afford to not tak Read More

With all the hype around Bitcoin, should your business consider using it for payments and transactions? What are the risks and potential benefits? Read More

Little money makes you innovate and thus create avenues that get you bigger results for your efforts. Here's how! Read More