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To the founders of Google Map, web communication is the next big thing. With so many social communication sites founded in recent years, this vision can't be far from right. Read More

Follow-up phone calls are a fast way to get to know new foreign markets. They are simple to do, do not take up much time, and inexpensive with today's international phone services. This is how systematic telephone follow-up becomes a key tactic for any international market entry strategy. Read More

As we shop online, you see various "certification" logos. Better Business Bureau comes to mind. Another logo we often see is the TRUSTe logo. For those who don't know, it's a symbol the screams out "this web site is secure" Read More

Ann Howard is a general business counselor at SBTDC, University of North Carolina, Wilmington, takes a pass at this oft discussed aspect of starting a business. To be honest, business plans come in all shapes and sizes and the type of plan often depends on whether you plan to pitch to investors, seek financing or just go out and start looking for Read More

Buying an existing business has certain advantages over starting a new one. For example, says certified public accountant Amber Hill, buying an existing business allows you to get a good picture of how much you'll be able to make off the venture based on past sales. An important tip is to ask around to determine the business's reputation in the Read More

Small business bookkeeping is important for the health of any small business. If you don't have a good set of books, you don't have very well business, says Daniel Diener, co-owner of the Business Success Center in Central Texas, in this informative video. Though Diener says keeping books is probably a business owner's least favorite task, it' Read More

Any salesperson would be foolish to ignore the potential of this amazing sales tool. Read More

If meets expectations isn't acceptable, then it shouldn't be “Meets”. Those goals should be “Requires” and an acceptable “Meets” expectations standard should be established. Of course that creates the quandary, If someone achieves the new accepted standard, Does that mean “Meets” expectations is good enough? Of course! I'll let you in on a secret. Read More

This list of plugins will help you achieve the website you've always wanted, and increase the productivity and visibility of your site. Read More

"We firmly believe that for us, the right way to build a brand is by delivering a great service. Customers learn about who we are as a result of interacting with us. A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well. People notice that over time. I don't think there are any shortcuts. Read More