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As the credit crunch makes money scarce for small businesses, alternative credit sources are gaining publicity and popularity. ... The Receivables Exchange, which runs an online auction market for accounts receivable, is benefiting from these trends. More companies have been turning to firm to raise money as traditional credit sources dry up. Read More

Leading online spoken word audio distributor Audible.com sought to both determine the top factors that influenced both conversion and order value. The TRUSTe seal lifted engagement by 2% on the homepage and order value by 22%. Read More

Each business has 7 ages: enthusiasm, naivety, attention, maturity, expansion, leadership and exhaustion. Read More

'We don't have a good language to talk about this kind of thing. In most people's vocabularies, design means veneer — But to me, nothing could be further from the meaning of good design. Design is the fundamental soul of a man-made creation.' Read More

I know: You feel like you're already taking social media seriously. You're Tweeting and posting, blogging and following. You've got accounts on every site that allows you to share and you've got them all linked together. You're out there and you're social. Big deal. Read More

The Gap, once famed for its funky TV commercials, is promoting its new line of denim wear not on television but on Web advertising and social media. The new ad campaign, titled “Born to Fit,” includes no TV commercials and places a greater emphasis on Web advertising and social media — Facebook, specifically — than any effort in the retailer's his Read More

I've just read a really interesting article in PR News about how listening to and engaging in social conversations online is the key to customer relations success. I totally agree with the argument and am constantly telling my clients that tapping into potential and existing customers' 'thinking' is one of the most powerful pre-sales tools you can Read More

“Drive thy business or it will drive thee.” By Benjamin Franklin. How often do you reply to the question, “How is business” with “I am sooo busy”. If you gently probe a little more, busy being busy does not actually mean more customers or more business from customers. It may just mean you are letting your business drive you and you are not in cont Read More

We all know the basic buzz words of social media, “Twitter Marketing, Facebook Strategy, Community Building”. The problem with these terms are they allude to an idea that once you build a strategy for these platforms, you'll be able to fully leverage social media. As much as people may disagree with me; I believe that before a company can fully us Read More