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The value of writing a business plan is often debated in the entrepreneurial community. For every successful business that was launched with Read More

A common attribute of successful founders is industry-specific experience. Not only does experience improve the chances for success, but it also equips founders to position themselves as thought-leaders and innovators that are respected within and without the space Read More

Funny, freaky, fightening, offensive, sexist, ridiculous and just plain stupid!

Who the heck put these guys in charge of marketing?? Read More

The ecommerce industry is aflutter with social media buzz. This is understandable – social media usage has grown faster than the adoption of television. With this in mind, many small online businesses are flocking to social media – in fact, one report states that utilization of social media by small businesses has doubled since 2009. Here’s a few reasons why Read More

How’s your vision? No, I’m not referring to short-sightedness or your begrudging investment in reading glasses. I’m talking about the future of your business.. Read More

You know the power of social media. But can you use it wisely? Dishonesty, deception, unethical behavior and tactics. The dark side are they. Once you start down the dark path, forever will it dominate your destiny. Enter the most unlikely character to teach us the importance of using the social media correctly for PR and marketing. Listen, young Jedi, and learn... Read More

YouTube Videos are great marketing tools for small business owners. Now video marketing is more affordable to businesses of all sizes Read More

OK, sales rep or manager, you tell me what, if anything, is wrong with the scenario that follows. It includes buyers, sellers, partners and value for all involved Read More

A well rounded search engine optimization plan requires aggressive backlinking. Agressive, does not however mean you should be spamming or searching for quick and easy links. Looking for a quality backlink? Why not guest blog Read More

An interesting question that arises, and one which I recently put out there to my own network is why do we unfollow on Twitter? I thought I’d share some of the more common responses to this question Read More