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Stand out from your Competiton! How to Become a Marketing Innovator, Increase Visability, and Make a Lasting Impression! Read More

Becoming an authority site is a lofty goal, but with the right amount of dedication and expertise, you can achieve it. Building authority means staying on top of news, networking and proving that you know your stuff better than anyone else in your niche. Leverage these tips, tools and references, and you'll be well on your way to becoming an auth Read More

The right incentive can make a significant impact on response rates, whether it's used to build lists and generate leads or increase online sales. But how do you determine which incentive will overcome friction best and deliver maximum return? And which common errors should you avoid? Even if a site or page has been 100% optimized for severa Read More

Billions and billions of dollars a year from every industry and various product lines are spent to perform these above functions. Do you? No, not spend billions of dollars, but do you incorporate top of mind awareness and brand recognition within every one of your sales and marketing calls? Read More

Last month the Google Quality Rater's handbook was leaked online. This is what Google deems important when judging the quality and relevance of a web page. In spite of what many say, Google does not entirely rely on automatic computer-based algorithms in its search engine rankings. They do employ human editors that control the quality of se Read More

6 Landing Page tutorials that get you creating killer landing pages. 12 Real-life Landing Page Make-overs. Read More

From the page: "If I'd known then what I know now, would I have gone into this business? I don't know. But here's some wisdom I wish I had back then" Read More

Selling for a startup presents unique challenges even for highly experienced sales professionals. Because your company is new, your potential customers don't know anything about it and, sad to say, in business unfamiliarity breeds contempt. Not to worry, though. Here are the six rules of selling for startups: Read More

In a business downturn, employee training may be the first budget to be cut at a small company. But the right training has the potential to have a dramatic impact on a company's bottom line, and a program that raises the level of employee engagement can help retention. Read More

The selection of environmentally friendly clothing gets bigger every day. That's because younger shoppers are finally translating their passion for purer and more organic foods in their kitchens to purer and more organic clothing in their closets, reports Iconoculture. Read More