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Small town business is an interesting challenge. You either target people in your local area and hope that's enough, or you reach outside for customers and work to get enough attention. If you're targeting outside your local area, there is no question. Social networking is a top way to reach beyond your geographic boundaries. If you're looking Read More

Story from U.S. News & World Report about how niche social networking sites are becoming an essential survival tool for entrepreneurs. Read More

There is such a thing as your sales team working too hard. What I mean by this is that they might be pushing the customers too hard to get them to buy. iEntry director of sales and overall wise person Susan Coppersmith says, "If you act hungry, you will starve." If your sales team is acting too desperate for a sale, the customer is likely to Read More

From the page: "An entrepreneur recently asked me why startups fail. Startups fail because they run out of money. You're probably thinking, 'Tell me something I don't already know!' Read on and you'll see that statement is deceptive in its simplicity." Read More

From the page: "There's a small but growing trend in which companies are choosing to give employees money toward their personal laptop, rather than providing a company-issued portable. British Petroleum is among the companies that is trying the approach." Read More

Here's something I think just about anyone reading this article can apply to their sales letters and ads immediately, and see results Read More

From the Page: "When I founded SmartDraw.com I was a software developer not a manager. Not that this mattered much because the only person I needed to manage at the time was me! As the company grew, management was "thrust upon me", and I learned four techniques I still use to manage people and projects effectively." Read More

Trashing is what happens when more time is spent switching between tasks than actually accomplishing useful work. While organizing your work space and your personal life is positive, make sure that you do not spend more time on the planning than in actually doing the work. Read More

Too many companies I've worked with are unable to articulate just exactly who it it they are and what they do. But now Internet technology is forcing companies to form a new kind of shorthand for their company strategy. The newest version of the "elevator pitch" is a "Twitpitch," so named in an article in Business Week Small Biz because i Read More

You have three types of files that you deal with every day: * Daily Action: Things you still need to do * Project Files: Active folders that are ongoing for a specific period of time * Reference Files: Nothing more needs to be done on that item, but you want to keep it for possible future reference The strength of the Paper Tig Read More