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An owner looks for a starting point on finding a retirement plan for her workers. "I would like a 401(k) for my small business but there are so many, and I don't know who to trust." But is a 401(k) really what you need? "So often people make the term 401(k) synonymous with 'retirement plan,'" says Gene Fairbrother, lead small busin Read More

Do we really need another post about how great Apple's marketing is? Absolutely! I thought this was a great summary. There are a lot of things small businesses can learn from Apple's success, and most of them easily translate from the corporate world to the small business world. The strategies that set Apple apart from its competitors are strate Read More

The Web is ushering in a new way of communicating with customers, but instead of the breathless hype of the old days designed to make one sale, we need to solve a customer's problem to create one relationship. If we truly help people, you can be sure that few of them will remember to buy from us. Unfortunately, more and more of our target markets Read More

Learn how a college student uses Facebook. Read More

I you've been in business long, chances are there's money leaking out of your bank account every month. Money you could be saving and taking home at the end of the month or using to grow your business. Here's how to find and plug the leak. Read More

Last week, Steve Strauss began his annual look at the top ten trends shaping small business. He wraps it up this week with a look at the Top 5. Be sure to check out trend number 1. Read More

This article covers ideas for Internet marketers to thrive in 2008... such as the new dynamics of search marketing, handling negative reviews, delivering utility, customer collaboration, and ideas for video marketing, widgets, apps, and other Web 2.0 marketing, etc. Read More

One month before the President submits his 2009 budget request to Congress, Senators John Kerry (D-Mass.) and Olympia Snowe (R-Maine), Chairman and Ranking Member of the Committee on Small Business and Entrepreneurship, urged the Bush Administration to support America's small businesses by increasing funding for the Small Business Administration Read More

Following declines in 2006, small-business hiring rose by 4.3 percent last year, even as labor costs went up, according to SurePayroll. Based on payroll data from more than 18,000 small businesses, salaries rose by 4.2 percent to an average $32,609, the Chicago-based payroll services firm reported. Read More

Entrepreneurship expert Guy Kawasaki presents "Art of the Start" at TiECon 2006, sharing time-tested wisdom on how to succeed in starting a new product, a new service, a new company, a new anything. Read More