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Jan Koum founded WhatsApp in April of 2009, and the earliest version of the app was available for download in Apple’s App Store the following month. Run on the programming language Erlang, WhatsApp is a cross-platform messaging app that serves as a reliable, affordable alternative to SMS and MMS—fo Read More

Over the last couple years, Google has worked hard to encourage webmasters and content developers to join its authorship program. To encourage participation, Google offered users the opportunity to have their Google+ profile image featured alongside their listings in organic search results, driving Read More

There are many benefits associated with outsourcing, and this guide will outline a few of the most important advantages. Read More

You have been carrying an Android in your pocket till now, but what if you could wrap it around your wrist? This is what Google is trying to do, with the announcement on the Android Wear a few months back. But this years Google I/O have given us much more information regarding the same. A common qu Read More

Here’s why I think social media is a BIG con, and here’s a better suggestion…

Can I ask you one question…

How much traffic do you get from social media?

I’ll wager that it is less than 10%. Am I right?

That’s quite a safe bet since most people gain less than 2% of their traffic from so Read More

It’s not often you get the opportunity to jump on an opportunity that’s still in its infancy. But the men’s grooming market is exactly that. The market hit $3 billion in sales in 2012—but is expected to more than double by 2017. And, as IndependentRetailer.com reports, last year for the “first time Read More

Branding can be very expensive, if you spend a decent dollar amount on developing your brand it can all go to waste if you customer service is terrible. Read More

Despite overwhelming support for the idea that Google’s decision was based on authorship photos’ impact on the CTR of paid search ads, some naysayers insisted that this couldn’t be the case. Read More

Digital whiz Jesse Aaron takes us through the pros and cons of do-it-yourself website tools. Having a website is an essential tool for any small businesses, but as you will soon find out, there are many ways to build a site. Read More

Google has taken over the way users search the internet, even residing within websites to help visitors search for specific terms within the pages on a designated domain. When it comes to searching for items on PCs and mobile devices, however, a user generally relies on the search tool that [...] Read More