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How to Get Referrals: Referrals are your best friend in selling. Sales referrals usually buy more and are less expensive to bring on as a client. Learn how to get referrals in the video. Read More

Don't blindly follow the top ten advices. They seldom work for your business when you reach that crucial stage when you need a pivot. Read More

Last week I did a video while teaching a social media boot camp for Ford as a demo. The video was titled “Don’t Feed the Trolls.” In Peter Thomas’ book “Never Fight With a Pig” he reminds us that pigs want us to get in the mud with them, they love it and they’re much better at rolling around in the Read More

By Donncha Hughes

I think that everyone agrees that Testimonials from customers are an excellent marketing tool. They can be featured on your website, on LinkedIn and included in tenders, brochures and sales proposals. This post will address what I think should be included in a testimonial. A cl Read More

Empire Avenue includes an extremely effective tool, called Missions, that you can use to get other Empire Avenue users to help share your latest blog and social media posts. Find out how. Read More

How important is technology to today’s small business? So important, according to the recently released Brother Small Business Survey from Brother International Corp., that 75 percent of small business owners say a crashed computer disrupts their business more than a sick employee.
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Continuous improvement is the act of working to improve upon your current situation.

It is important to make improvements because the whole world is in motion and if you elect to do nothing and “stay the same”, you will, relatively, be falling behind the curve.

Staying the same is impossible Read More

Continuous improvement is the act of working to improve upon your current situation.

It is important to make improvements because the whole world is in motion and if you elect to do nothing and “stay the same”, you will, relatively, be falling behind the curve.

Staying the same is impossible Read More

The End of Tax-Free Online Shopping? http://abcnews.go.com/blogs/business/2012/07/the-end-of-tax-free-online-shopping/ Tax-free shopping for online goods may soon become a thing of the past. A bill in... Read More

When most people think about the benefits of owning a franchise-type of business, the 1st thing that comes to mind is the "brand." While it's true that a powerful brand can do wonders for the bottom line, there's a lot more to franchising than that. Read More