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So, general excitement exists about mobile, but what is so great about the mobile Web? More than any other mobile marketing function, the mobile Web allows brands to make real transactions, anywhere, anytime. Read More

You know mobile is the hottest marketing tactic going right now. Maybe you don’t feel it yet, maybe you’re not sure if it’s really time to get on board or not. Join me for a free web panel discussion – Mobile Marketing for Small Business – February 18th at Noon CST – Register here for Feb 18 Mobile Marketing Event Read More

Effective Search Engine Optimization is the key to successful online marketing. Search Engine Optimization is the process web developers use for the purpose of improving a website's visibility in search engines. Read More

Want to follow Google cofounder Sergey Brin on Google's new microblogging service, Google Buzz? Brin says he might join in the future. During the Google Buzz Read More

Particularly in entrepreneurial and family owned business situations, the pursuit of personal happiness is the key motivator. This article helps business owners learn how they can maximize their happiness through learning about the ‘right’ and ‘wrong’ of happiness motivation, ‘the why’ of happiness motivation, and ‘the science’ of it. Read More

Irish businesses tend to first target marketing when it comes to cutting costs, although academic findings suggest they should do the very opposite to survive the recession and thrive thereafter. Read More

Businesses having Facebook Fan pages can exploit the huge potential that Facebook offers in terms of getting visitors, since Facebook is second only to Google for sheer number of visitors. Read More

From CPA Bernard B. Kamoroff and PowerHomeBiz.com, here are seven tax tips for small and home business as you approach the filing deadline for federal income taxes. The article talks about ways to save substantially through a variety of means from making sure to write off expenses correctly and remembering to write off any damaged or unusable inventory. See the rest of the tips below. Read More

Raising venture capital financing--as a first-time founder in particular--is a difficult task, even in the strongest of financial markets. At a recent conference, a panelist opined that over 95 percent of entrepreneurs decide not to raise venture capital. Read More

Every business needs project management. If you do not have a project management methodology your business will lose money. It doesn't have to be complicated though! Read More