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One of the biggest challenges I have as an advisor to tech entrepreneurs is to convince you that marketing is required for your product, no matter how great it is, just to get it found with today’s information overload. A comparable problem is to get entrepreneurs to market themselves, for the same Read More

Today’s customers demand more than a good product; they expect a great customer experience. A few companies are leading the way, including Apple with their iPad and iPhone, offering irresistible stores with friendly experts, elegant packaging, and customer service that never ends. People love Apple Read More

Based on my years of experience working with entrepreneurs, I strongly believe that most of you start your business with the highest of ideals, but have no idea how many situations you will face that don’t have clear-cut answers, or raise ethical dilemmas. For example, how should you handle a cash Read More

Most entrepreneurs, and members of any small team, naively assume that the key to their success is hard work, dedication, and long hours in the business. In reality, their effectiveness is usually more related to how well they develop their work relationships with peers and business leaders. First Read More

More than ever before, people want to buy from, work for, and invest in companies that matter. Whether you are an entrepreneur starting a new business, or a corporate executive seeking to revitalize a mature business, the challenge is the same – to become the obvious choice within the hearts and mi Read More

In business, the only thing that counts is results, not how hard people work or how many hours they put in. Have you noticed in your startup or around your office that some people are always at work and busy, but others seems to consistently get more done? Studies of software teams, for example, sh Read More

As a long-time business executive and adviser to entrepreneurs, I see a definitive shift away from customer trust in traditional business messages, and the executives who deliver them. Today’s digitally distracted consumer is led to trust only things that they see with their own eyes, senses, so th Read More

While the willingness and ability to change is recognized and espoused by every business owner or founder I am asked to advise, far too many of you seem to be stuck in a rut, or very slow to actually decide what changes are necessary to survive and thrive. You may not be blind to the changing marke Read More

In my role as a mentor to aspiring entrepreneurs, I find that many of you have your most creative ideas for your company’s first big bang, but often get bogged down with details as the company grows. You rely on your team for the continuing creativity required to thrive in a today’s rapidly changin Read More

It pays big dividends to network with peers and others if you want to succeed in business. You need to get guidance before you start a new venture, connections to investors as you seek funding to scale the business, and expansion and exit insights as the business matures. Just as importantly, your Read More