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SEO is at the heart of online marketing efforts for small businesses today. Make sure you understand what it is and how to take advantage to generate online leads. Read More

What the Hell is a silo link structure, and how to I create one to make my website rank better in search? Keep reading to find out!

If you’ve read the title, you should already know that we’ll leave off-page SEO for another day and focus on on-page optimization, particularly how to implement a l Read More

Video marketing is becoming more popular with business owners and audiences alike. Use these tips to get started on it. Read More

Guest contributor Paul Matthews, lists the various online business trends every savvy business person should be aware of. Read More

Remember Instagram Video Marketing in 2013? In case you don’t, videos back then were capped at a mere 15 seconds. Boring!

Fast-forward to 2019 and brands are now allowed to roll out epic 60-second videos.

Not just this, but Instagram introduced IGTV last year, too. All these sweeping changes Read More

No design skills? Or don’t know how to create beautiful Social Media Images for your Hotel?

No worries, Canva has a solution for your Hotel. I am fortunate that I have an awesome community that is not afraid of telling me when something is off with my content. And have over the years d Read More

I tell entrepreneurs that Google was an “exception” to all the investment and startup rules, but I’ve always wondered what it takes to be an exception. Since every business is built by unique individuals, I’m totally convinced that exceptional people are the key to an exceptional company. Read More

Known as a CTA, a “Call-to-Action” is a way to compel a viewer to take immediate action through buttons like “Learn More”, “Donate” or “Call Now”. Websites are created for the purpose to draw attention and grow your business, so it is imperative that your website directs visitors to take some form Read More

If you have ever bought something on impulse and then wondered shortly afterward why you did that, you would not be alone in trying to work out just how you even ended up making that decision in the first place.

Acting on impulse can get you into all sorts of bother when it comes to keeping you Read More

It’s that time of year again! Spring is around the corner. Following soon afterward that is summer, and summer (for some online businesses) is known for the summer slump.
The summer slump is a when you may see a dip in website traffic and sales because people are out on vacation and enjoying the w Read More