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You are about to make your new product launch!

But what does this mean marketing-wise?

Here are 11 marketing tips for launching a new product. Read More

. What is big data?
. What is big data marketing?
. And how can you make the most out of it?

Here’s everything you need to know! Read More

What if an eCommerce store gets traffic but no orders?
What if a B2B consulting agency gets traffic but no quotes?
And what if an e-learning platform gets traffic but no students?

This is where Conversion Rate Optimization comes in.
And here are 15 CRO Strategies for Read More

Love it or hate, it Black Friday is just around the corner.
But how did we end up here?

Why is Black Friday 'black'?
When did it become about sales?
And why is it on a Friday anyway?

Here’s everything you DON’T know about Black Friday! Read More

. Finding a good app idea is not easy
. Building an app is not easy
. Marketing an app is not easy

However, if you feel comfortable with the first two points, then this quick read can help you with the last one.

Here are six of the most common marketing mistake Read More

Copywriters write words that sell.
Designers put these words in designs that sell.

But what about the design of the words themselves - aka Fonts?

Here’s everything you need to know about:

. Whitespace
. Hierarchy
. Size
. Contrast Read More

Startup culture is often fun.
It’s usually passionate.
And it’s always chaotic.

That’s why it should be a priority for every startup to remove any frictions from their communications.

So here are some Do’s & Don’ts to help you exactly with that! Read More

Leadership being important for corporations is pretty much a given.

But what is the case for startups?

But what is the case for startups?

Is true leadership a luxury for those small business entities or a necessity?

Read everything here! Read More

WordPress powers 1/3 of the entire Internet and has a 60% share of the CMS market.

On the other hand, Drupal has a 5% share.

Therefore, WordPress is the right choice, everyone should be using it, and we can confidently move on to the next topic, right?

Wrong.

Just because something is u Read More

Facebook’s & LinkedIn’s algorithms favour the video format over any other, blessing it with a higher organic reach.

YouTube and the rest video platforms show no signs of slowing down.

And online users today have more megabytes to spend than ever.

But what is t Read More