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A few weeks ago, one of my clients contacted me after losing her first newsletter subscriber. She thought she had done something wrong and wanted some tips to get that subscriber back. “The content may have rubbed them the wrong way. Who knows?” Read More

If you’ve been wanting to get into the social media game but aren’t sure if you can handle the plethora of platform options, this is the blog post for you. Your small business can get good business from connecting with customers via social media, even if you don’t have tons of time to commit to spe Read More

An experienced logo designer knows that designing a great logo requires an equally great design process to ensure that the outcome is outstanding. In order to make a good logo design, designers come up with a lot of creativity and deep thinking. Read More

Everybody and their mother loves to tell us that we need to create value and differentiate but . . .

How does one do that?

Can you say “Random Acts Of Coolness”?

A random act of coolness is just that, something random, something unexpected and something that can “out cool” your competitors Read More

Summary
– Creating a commitment to stop a bad habit can increase the odds of quitting certain behaviors.

– Though not appropriate for all behaviors (I’ll discuss the limitations in my next essay), the technique works because it uses loss aversion, a commitment contract, and provides a social o Read More

Here are 4 Apple CareKit opportunities which healthcare entrepreneurs can leverage while building their apps and be ahead of their competition. Read More

Here are 4 Apple CareKit opportunities which healthcare entrepreneurs can leverage while building their apps and be ahead of their competition. Read More

What is success? Have you ever think that success can mean achieving things that are much less significant than the society think? Read More

You’ve decided to take the plunge and work at home. You’re probably excited to be your own boss, go to work in your pj’s, and take a commute that only requires a short walk from bedroom to office.

Before you get too carried away about the myriad benefits of working at home, consider the challeng Read More

6 Ways to Turbocharge Your Online Sales

If you’ve recently launched an Ecommerce store, you’ll want to start these 6 ways to turbocharge your online sales straight away. Read More