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9 benefits of a consistent blogging practice that are not often discussed as reasons to blog. Read More

This week Microsoft unveiled their rival search engine Bing, to challenge Google's market dominance. The company is attempting to position itself as a "decision engine" and is throwing its marketing... Read More

Tom Stewart advises business leaders on managing and thriving in an economic downturn. Watch this video and there are really a lot that you can learn from. Read More

As a PR professional, I've been called a lot of things. Truth-stretcher. Spin doctor. Media suck-up. And of course, I shudder at most of these misconceptions, public relations being my livelihood. It demonstrates a valid point, however; public relations leaves a lot to be defined professionally speaking. Read More

Many of us have left the world of cubicles behind as our jobs increasingly move into the online realm, where physical presence becomes just an occasional part of our work lives rather than a daily grind of commuting in traffic and cubicle dwelling for 40 hours a week. I see more and more people joining the remote web worker ranks every day, and I' Read More

Ideas to promote your small business particularly a new business including using social media like Facebook, blogs, YouTube etc. and working to get press coverage of your venture. Read More

A reader asks: Can you suggest some business ideas for women? Yes, in fact I'd argue that most, if not all, of the business ideas I've written about on this blog could be a "business idea for a woman". I don't believe that there are many business ideas that are purely business ideas for women (or for that matter purely business ideas for men). Read More

A common marketing exercise tells us to list all the adjectives we want customers to associate with our company or product. The result often looks like this (real slide, source withheld to protect the guilty. Read More

It takes more than a good idea to start a business — or to win a contest for business plans. Read More

The long-term success of any company depends heavily upon the quality and loyalty of its people. Yet, when times are tough, employers often lay off employees to reduce costs, which has a direct effect on customer satisfaction and loyalty. Read More