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The major reason why you need a good SEO plan is profitability. Search Engine Optimization is the cheapest form of affiliate marketing. The majority of web surfers use search engines to find information on products or services. A low search engine placing will mean your site is passed over time and again. There are five reasons why SEO is essentia Read More

The origin of telemarketing (TM) may be lost in the mists of time. Lots of folk credit Murray Roman for being the father of telemarketing but I don't believe he ever confirmed parenthood. As an executive for the Ford company however, he was involved in the first mass telephone campaign in 1964. Read More

I had a salesman in a car dealership lie to me once about having an add-on product in stock, because he didn't want the hassle of going to dig the unwieldy item out of the store room. Read More

Search engines are very difficult to completely understand. There are no complete explanations of how their ranking algorithms work. But the very fact that the average person does not intuitively know how to crack the search engine algorithms leads to all sorts of questions; Usually variations of: "How do I get my website to the top of the search Read More

I touch a lot of sites every month -- some small, some large, some that we built, and some that were done by outside firms. In doing a wide variety research into what is and isn't working for a small business Web site, I find the most frequent issues fall within the following six categories. Read More

There are lots of Wordpress plugins and resources out there to help owners and administrators to manage co-authors. If you are planning to turn your blog into a multi-author blog, here's 35 Tips Tricks To Manage and Handle Multi-Author Blogs you might w Read More

It's not easy. Twitter, for most people, is the chance to engage with like-minded people, or geographically similar people, or otherwise to align your interests along certain lines. Most people have a hundred, or a few hundred. Some folks feel the crush of too many tweets at around 300-1000 followers. Still others don't follow back that many peopl Read More

On the marketing team here at HubSpot we make social media pay by measuring it in three main ways: Read More

Marketing Automation systems can help. In fact, I'd stipulate they're critical to helping marketers develop the intelligence they need to learn about their prospect's and customer's interests. As well as in assisting you to establish an ongoing dialogue. Read More

One of the tips that is often given by bloggers is that you should use some sort of service or plugin that shows related posts on your blog. Not only does this give readers something else to look at, it provides another way to make your blog sticky. This will help to decrease bounce rates and increase average visitor browsing times. However, what Read More