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A personal brand means people know who you are. A humanized brand means people care about who you are. It means people want to be where you are and do what you do. It means you can influence people and help them make better business decisions. It means you become unique and invaluable to your compa Read More

In the book The Tipping Point by Malcolm Gladwell he references “connectors”. To me and specifically what I do for a living, connectors play a vital role in developing brands and bringing people together. Because of how we function today in society and as a species connectors are even more importan Read More

It is December 2001 and I am wearing out my throat begging for money, again!

No, I am not on the streets panhandling, rather my first start-up, Zento, has just lost it’s “guaranteed” second round funding as well as my best-friend and co-founder. And we are days away from letting the last 35 staf Read More

Youth Accident Coverage is designed to relieve the financial and emotional pressure associated with an injury to a child. Read More

Testimonials are powerful and most companies don't use them or do them. Here is a way to completely beat your competition on testimonials, use video. People remember 80% of what they see and hear compared to what they read. See how here Read More

Discover how these 14 facebook applications can help to encourage fans engagement for your business page in year 2011! Read More

Social Selling is great addition to any sales approach, but as with anything it has to be in balance. Lose that balance and you risk blurring the difference between contact and real engagement. Read More

The reason 2010 was an amazing year is very simple, in both my personal and professional life (which when you work in a family owned insurance agency are essentially the same thing) I dedicated myself to building meaningful relationships with as many people as I could and learning something new eve Read More

WordPress is so hot right now. It’s the preferred blogging platform and is quickly becoming popular as a full blown CMS solution. One of the things that makes WordPress so popular is their plugin functionality. Webmasters have loads of plugin options to fully customize their site and add more funct Read More

With the year almost over, it is time to look back and consider the highlights and lowlights of 2010. It was an interesting year. Read More