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Peter Montoya and Tim Vandehey, authors of The Brand Call You, explain why you should consider rebranding yourself as a specialist and the steps to take in order to accomplish this brand transformation. Read More

One of the great things about being a B2B marketer is you're pushed to keep learning new things and keeping in touch with whats happening in the B2B marketing world around you. Here is a quick quiz to help you check how in-touch or out-of-touch you are. Dont forget to post your results in the comments and share this with other fellow marketing pro Read More

B2B marketing database management like any other function of an organization has it's own language and its own terms peculiar to those who use them and sound greek to those who don't. Data-speak is what you can call it! No matter how vague or complicated any of these words may seem, they all have very simple explanations and anyone can learn how t Read More

Building your brand for your business is indeed complicated. So avoid this pitfalls. Check this 5 Brand Busting Mistakes! Read More

It's a comparison of old and new trends in business which will help entrepreneurs to be able to find their target customers. Read More

In my multi-decade existence, I have never had a problem with Read More

As I've studied leadership related silent problems inside organizations and written about them excessively in my book, Without Warning, the answer to the question, “Is she a bully, or just a bold leader?” is really quite simple. Read More

The ten best articles on trust in business for May Read More

Is there such a thing as a fun franchise business to own? Read More

Surely, if someone did have Grandma's Guaranteed Recipe for Job Creation we would know about it. ( It's just so easy to make and takes only a few months. Wow, is IT good, too!!! You'll love it. ) Given the reach of social media and the painful need for job creation in our economy and the global economy, if there was such a recipe shared digitall Read More