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What should your top marketing priority be in 2012? Distinguishing your brand. In a sea of businesses with the same offerings and services, a powerful brand will help cut through the clutter. Jay Ehret, the Dean of Marketing Know-How at The Marketing Spot, gives his tips for sharpening and polishin Read More

Good grammar and command over English language isn’t your free pass to a writing career, it is only the first requirement. This will enable you to write freely and write posts which are easy to understand, interesting, valuable Read More

Every business and their uncle have a social media presence, normally on Facebook and Twitter. Few are using them to their full potential and there is little to differentiate one business from another. Here are 7 ideas to help your business stand out. Read More

Three Simple SEO Tips For Small Business Owners - search engine optimization is complex enough that the average operson doesn't know how it works. Read these tips for a basi understanding of what you should be doing. Read More

Search Engine Optimization (SEO) is the key to success for any business that is active on the web. It not only helps find relevant keywords when searches are conducted via search engines, but also helps save a big deal of money. As experts put it – “SEO is the best customer acquisition strategy in Read More

This is the time of the year where most people have moments of nostalgia; we look back on the past with Rose Tinted glasses and reminisce about the good old days, phrases such as ‘no school like the old school’ and ‘they were the good old days’ float around. But what about the direction business an Read More

“Done poorly, guerrilla marketing can make your company look like a nightmare. Donecorrectly, it is one of the single most powerful marketing tools.” – Experiential MarketingForum

Guerrilla Marketing, which is an alternative form of marketing, was a term coined by Jay ConradLevison in the early Read More

Make sure your customers pay on time with how-to tips from a debt-collection specialist. Find out from a collections specialist how to avoid slow-payers in the first place. Read More

If you want a long term business relationship, you have to go through several steps before that relationship becomes a reality. Here is how. Read More

We may not have called it “edutainment” when we were huddled around the prehistoric campfire re-enacting the last mastodon hunt, but that’s exactly what it was. We were teaching (and learning) valuable life lessons. As a marketer, you can build a brand easier if you seek to educate. Here are 9 vide Read More