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Developing a USP and getting it right can be a tough gig, but a vital component to your branding strategy.

So today we’ll do a quick drive by on the whole shebang, so buckle up. Read More

One of the most thrilling moments of a growing small business is the moment you hire someone to work for you. Not a contractor. You've got a full-fledged employee! Yay! Do a little dance... Read More

JC Hewitt tells you when you should to listen to the buzzing feedback of your customers and when you should ignore them. Read More

Business blogs are the most important part of online marketing for business. Business blog must be attractive to attract users and readers. here are some ideas which can help you to make your content eye catching. Read More

Online Video is one of the best ways to communicate with customers for a small business owner. It doesn’t need to be elaborate or fancy, just to the point. People don’t read as much any more, so share your message in a video. Great links in here, too. Read More

In these tough economic times, more and more people are turning to entrepreneurship as an alternative to traditional employment. I applaud this trend, but caution all of you thinking this direction to approach entrepreneurship with your eyes wide open. It is not for everyone, as the entrepreneur’s Read More

If you want customers to Return again and again, and Recommend you and your products to others, you must treat them like Royalty. Here are some tips. Read More

Everyone from individuals to employers has questions about the Affordable Care Act of 2010 – whether it’s deciphering facts from myths or trying to understand what your options for healthcare coverage are now and in the future. Cognizant of the need to provide the public with more information about Read More

So many local businesses still use direct mail to reach out to their prospective customers but have no way of measure the effectiveness of these campaigns. What if you could integrate your offline marketing with your online marketing efforts and actually track the ROI of direct mail? Read More

Your dream client hasn’t heard of your company, and your company name isn’t widely recognized. Guess what? It’s not what is important. Read More