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Based on my many years as an executive in large and small businesses, and time mentoring aspiring entrepreneurs and business owners, I find that most people enjoy being CEO critics for a day, but are hesitant to consider themselves as a long-term candidate for that position. They often rationalize Read More

Three reasons why allowing yourself to get sucked into debates on Facebook is likely a waste of time. Read More

When starting out as a new business owner it might seem like you have 101 things to do. Stress comes from all angles, and how you spend your time is now your #1 priority, both to keep things afloat and to grow into a successful brand.
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‘Customer Experience’ (CX) is the measure of a customer’s opinion and sentiment towards your brand and the value it provides based on the customer’s entire journey, from first to current touchpoint.

So, how exactly does this translate to business success?

Again and again, people naturally gra Read More

Throughout their lives, baby boomers have had a profound impact on our society. One key reason for their large influence is the sheer size of their generation, which is estimated to be about 76 million people.

According to John Dini, a prominent exit planning strategist and author of t Read More

Content can mean so many things, and it is truer than ever that your content matters most. The type and amount of content you create and use might vary, but one thing is certain.

Content will continue to evolve. And those who make the efforts to be early adopters will certainly reap the rewards. Read More

In surveying smartphone users to understand how they use social media, a recent survey found close to 90 percent use Facebook every day. The platform is a clear leader, with Instagram (also owned by Facebook) coming in second at 49 percent. Meanwhile, 48 percent of smartphone users reported using Y Read More

Do you want your guest posts to be accepted and published quickly? There is a way if you know how to make them the best SEO friendly guest posts they receive.

Many times, I have received guest posts and wondered if they had any SEO practice. The post comes in with long running sentences. There a Read More

This infographic highlights the importance of digital marketing and how to get the best out of it. Also, it touches on essential digital marketing tactics for multi-location businesses. Read More

How many times have you had a seemingly great prospective customer in the cusp, but they did not convert? We’ve analyzed this puzzle dozens of times. I’ve found the answer is more complicated than it sounds. You must identify the culprits and learn how to deal with them. Read More