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The cataclysmic destruction in Japan should serve as a reminder: as much as we think we are in control, we're not. In an instant, life can throw us a strong, hard curve ball, forever altering the way we live or do business. Read More

The other day I went home and there was a door hanger on my door. Typically, we give door hangers a quick look and toss them. Why? Because most companies, typically small companies, don’t do a good job designing door hangers. Whether it’s because the offer isn’t enticing enough or the door hanger i Read More

As small business owners we want our web real estate to look great yet we might not have the resources in time and money available to afford to look our best online. There are several FREE products and websites that can help make us look pretty darn good without emptying our piggy banks. Read More

Today I woke up late after a night out and involuntarily I started worrying about the overflowing inbox that would greet me and that I'd probably slept through a few important appointments. Read More

Jam-packed with Wow. Love this article!

"Compelling, emotion-rich adjectives can give bland copy a major boost in effectiveness. (Just like the start of that sentence!) "

Of course, you knew that. But why? How? And how important is it to your business? Read More

Businesses need a mobile friendly website. No question about it. And if your website isn't viewable on mobile devices, you're in be careful country. Read More

It doesn’t matter whether or not you are the one who will be doing the art side of your ad, even before you begin, you need to have the briefing clear on your head and that is more important if you will not be executing the ad. Unless you know what you want, you will never be able to make sound dec Read More

There are some things that businesses spend money on that they don’t necessarily have to. You can absolutely put more money in your pocket by following some simple and effective routes to cutting your expenses. Here are the 5 biggest expenses you can cut in your business and replace with simple, fr Read More

Can’t help wondering what so many people on social media are doing just parroting others? Or coping and pasting. And what’s worse that seems to account for part of what’s called creativity today. Read More

This was written by Evan Williams. He started a thing called Blogger. Then he went on to start a thing called Twitter. Some sage advice from a thought leader. Read More