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Every young entrepreneur is strapped for cash yet looking for all the same products and services that big companies use.

It is important to look professional yet also squeeze every penny when starting out. Read More

Why taking shortcuts and doing what is cheap and easy may not be the right thing for your business. This article was written based on some questions that I recently received by my blog readers Read More

Is public relations an essential part of your small business marketing toolkit? It should be. Because, done well, public relations can help promote your business for the long term in a way that a paid advertisement never will. Here are some tips for promoting your business through public relations. Read More

As a writer, I know original content is the most powerful way to gain influence and establish your authority. I’ve always felt that providing consultation and practical advice is the best way to attract prospects and keep my clients happy. Lately, I’ve been feeling like something is missing in that Read More

When I finished school I worked in a factory for a few weeks before going to university. I made a game of each shift to overcome the boredom and heat and thinking about the experience here are a few marketing lessons I learnt. Read More

One of the top reasons companies fall off the face of the social media marketing world is because they aren’t seeing results right away. They begin to think the time being invested in social media marketing is a waste and resort back to their traditional marketing tactics. Let me explain something: Read More

With the NFL season upon us and most Fantasy Football Drafts now completed, it got me thinking about who would be on my Fantasy Social Media Team? In order to create this team, I replaced the Fantasy Football format of QB, RB, RB, WR, WR, Flex, K, and DEF with a unique mix of marketing and social Read More

The fourth quarter is quickly approaching, but there is still time to analyze your websites, and make them (especially those of them that are in any way related to the Q4 shopping season) more mobile-friendly. This post lists 8 tips on how exactly to optimize your websites for mobile. Read More

I’ve said it here many times – winning high rankings in search engines is not that hard for local businesses. There are some categories of business that are very competitive and certainly require the investment of a high caliber SEO firm, but do it yourself type can do well if they focus on two act Read More

You have probably heard plenty of times that being an entrepreneur is a risky business, and investors talk all the time about reducing the risk. Yet everyone seems to have their own view of key risk sources for startups, and I’m no exception. I don’t agree, for example, that the first priority is t Read More