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There is a little misconception in writing killer headlines, many bloggers fall into the common mistake of writing headlines that do not convey the content of the article. Read More

So as employers, what are some simple things we can do to relieve some of the employee stress that may be rampant in the office? Read More

It seems like everyone has an Internet startup these days. The cost of entry is so low – you can create a web site for almost nothing - and you are on your way to riches with ecommerce, your latest invention, or personal services. But the low cost also means that your competition will also be there Read More

Here's a fun infographic the features lots of data from the 2012 Pitney Bowes Small Business Marketing Survey. Read More

Effective customer profiling can boost sales and profits in unexpected ways. This case study from Google Analytics describes how a food retailer boosted e-commerce sales 70% in key regions by understanding customers’ shipping preferences.
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Many authors will tell you that the most difficult thing about writing a book is coming up with the title. In just a few words, you have to come up with something that both sums up what your story is about and catches the eye of a potential reader so that they’ll pay enough attention to pick up the Read More

The purpose of the leader is to get the best results from themselves and others.

In order to do that, then the leader must

1. Be sure to do certain things
2. And be equally sure to NOT do certain other things

Question
• What are the principles you must be sure to do?
• And what m Read More

“I can’t get no satisfaction,” Mick Jagger wailed in one of The Rolling Stones’ biggest hits. Maybe Jagger should try owning a small business. The results of a recent Gallup poll found that despite economic challenges, U.S. small business owners are thoroughly satisfied with their businesses.
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Are you up for this? Franchise business ownership may or may not be for you. You need to make sure that you're up for the financial risk...and a few other things. Read More

Many Americans use unemployment as a springboard to business ownership. But unemployed workers face a fundamental challenge when it comes to starting a business – how do you start a business if you risk losing your unemployment benefits simply because you aren't actively looking for a career-job? I Read More