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Creating visibility for your social enterprise is an important issue. Here's how little effort on your part will turn the spotlight on you and your venture. Read More

Most entrepreneurs expect to face the “normal” challenges of starting a business, which include finding the right opportunity, building and executing a winning plan, and financing their venture. But many forget the pitfalls associated with traditional business jobs which can apply even to the smart Read More

An interview with Amy Hoy, founder of Freckle, about why product based businesses are better than service and how to start your own product based business. Read More

I knew this was going to be a busy week. My daughter was turning 4 and we had lots of family coming in town, not to mention the three different birthday parties that I was preparing for. I had lists made, menus created and my schedule completely full with not a minute to spare Read More

Learn 25 data points that you can find in Facebook Insights, giving you a deeper understanding of your audience and arming you with a wide range of tools to take your Facebook marketing to new heights. Read More

This article reviews tools that I have personally used to store my ideas for content online. What tools do you like? Read More

Customers are a demanding bunch. They have to be because of the intensity of the competition they face and the fact that their customers are just as demanding. It puts a sales pro who genuinely cares about the customer in an odd situation because…

They don’t care about you. They don’t care about Read More

In the run up to St Patrick's Day, I have been working with fellow social media volunteers and we have come up with a Shamrock Urself! - a Facebook specific application that enables people to add a Shamrock Stamp to their profile picture. Read More

Linkedin is under used tool for developing your business. This post shares 5 ways you can use Linkedin to boost your business or your job prospects. Read More

You can have many ideas, read a lot and network which can help you grow your business. However unless you do take action then results will not appear. I think there are two parts after you have decided on your strategic focus regarding marketing activities to maximise results. Read More