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After reading the book How Come That Idiot’s Rich and I’m Not? I’m totally committed to setting up my own business. One of the requirements for that is to have a business account with someone like Paypal, because its very easy to handle all your online invoicing and payments. Paypal is secure, reli Read More

There’s still a large population out there that rarely shops online. As a result, you have to make your checkout process as simple as possible or else you may risk alienating those who don’t know what they are doing. Read More

I’m sure you have all been frustrated at least once at not being able to get the Internet domain name you want for your company. Who owns all of these names, and should you ever buy one for a premium? The simple answer is that if you want to be found and remembered on the Web, the perfect domain na Read More

Unfortunately in business, the benefits and risks are not always obvious. Quick and fun risk analysis can be done on anything that involves spending time or money. Read More

When people think about social media to advertise their services and websites, they mostly think about Twitter and Facebook. Both networks are great places to get referring traffic for your sites. Both with Facebook's users having a larger range of age and interests, Facebook can bring you more ref Read More

Last week, you were successfully running a very profitable $5 million company. Then, the unthinkable happened. You lost your largest customer. Unfortunately, without them, you are now running an unprofitable $2 million company. What are the first steps to take to rebuild your business? Read More

You don’t have to be a green company to have some green-minded customers. Whether you sell paint, paving services, lighting fixtures, or plumbing supplies, a certain number of your customers are already seeking eco-friendly products or services. How do you reach them? Here are some marketing option Read More

What coupons should online merchants offer? What makes a "killer coupon"? What should coupon landing pages cover? All of these (and more) questions are answered here. Read More

Should you write content for search engines or visitors? You need traffic from Google but it's got to be useful or your site won't convert, won't sell. Here's a quick look at this false dilema and how to make search engine friendly content that users love. Read More

This article looks at online stock photography and whether or not it gives the right impression to potential customers. Find out more... Read More