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How you can borrow from the British politician's speaking skills to lift the spirits of managers, employees, and customers worried about today's economy. Read More

By providing small businesses with incubators, Israeli industrialist Stef Wertheimer hopes to give Israelis and Arabs economic opportunities that will lead to peace. Read More

Getting your search ad in the top rankings of search engine results pages might win you more eyeballs, but it doesn't guarantee a click or a sale. Your search ad itself must do some heavy lifting to successfully compete with other listings. Read More

How many times have you visited one of the many “professional” blog advice sites, and left with little more advice than the ubiquitous (and unhelpful) “build great content?” Andy Beal has decided to share a few of his best tricks. Read More

In an effort to win over a new client, could you be underestimating the time it'll take you to see a project through to completion? One way to become better at estimating your costs and time needed for a project? Try the Rule of Π. Read More

There is an old adage that says if you eat a frog first thing in the morning, the rest of your day looks pretty easy. If you have two frogs to eat, pick the biggest, ugliest one first. Your personal “frog” is the project or activity that: Read More

THE e-commerce bandwagon bypassed millions of carpenters, massage therapists, lawyers and other service providers, mostly because it is impossible to drop an appointment into a shopping cart without unleashing a scheduling nightmare. Now that a set of Internet start-up companies has emerged to help solve this problem, though, small businesses c Read More

Tips to help you decide if you are ready to start your own business. Read More

When we talk about marketing on the web, we're talking about selling a perceived benefit/value by communicating in a way which suits and modifies your target market's interests/needs. It's not about fulfilling the existing needs of customers out there but the reinforcing of those needs by selling them ideals. Your aim is to associate your brand Read More

An extremely basic article on affiliate marketing and what it is! Read More