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With a recession looming and job opportunities becoming scarce, many people are looking to entrepreneurship as a new career path. How will the upcoming American election impact small business owners? Here's my take on how small business friendly Obama and McCain are: Read More

Want to think big like Donald Trump? Here are the top 8 strategies that you need to steal from the Donald to think make it big. Read More

What do you think about this Big Idea for hooking up? Sometimes it's the simplest ideas that make millions. Is this a million dollar idea? Read More

Should business and religion mix? Read More

Instinctively, every small business owner understands the importance of brand equity, even if they may not be able to define the idea. Marketing-speak aside, brand equity is how your customer recognizes why you are different and better than the alternative. Brand equity is built on that customer's direct experience with your product or servic Read More

After you've been in business a few years you look back. Suddenly everything is so obvious. Too bad all those things that seem so clear now, were not so clear then, when you were living through the early years of your startup. Here are 3 lessons by Anita Campbell that could have saved her a lot of expense and time: Read More

Bucking the perception that environmentalism is a youth movement, a new survey finds that male and female consumers over age 55 are the most prolific users of green products in the United States. Read More

Can word of mouth marketing be an effective strategy for you?? What exactly is the difference between word of mouth and viral marketing? Is it measurable? Discover the answer to these and more questions in this post!! Read More

Michigan's economy, like many others, has become increasingly reliant on the business savvy of emerging entrepreneurs stressed by long hours and no guaranteed paycheck. For an entrepreneur, developing comprehensive business skills while staying sane is no small trick. Burnout is a major pitfall. "As that [skill set] is being cultivated Read More

Kris Steele used FreeCreditReport.com check on his credit, but a couple of months later, Mr. Steele noticed the site had been charging his credit card. While he believed he had signed up for a free report, he had actually enrolled in a credit-monitoring service that cost $14.95 a month. He says he never expected that it would cost anything. Co Read More