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CITIES have long offered tax incentives to encourage companies to stay and newcomers to relocate. But another option is gaining currency in old manufacturing cities looking to prop up their struggling economies — homegrown nonprofit groups that nurture new businesses from the ground up. Skip to next paragraph One of the more innovative of thes Read More

Our value propositions need to be communicated with a clearer, simpler, message than that used with seat belts. Read More

Google recently enhanced their keyword suggestion tool and added search volume and some measure of competitiveness. The reason the PPC engines offer tools like this is to help people get better at bidding on search terms and offer suggestions for more terms to bid on. Serious PPC folks use this tool to help determine bid amounts and bid on thousan Read More

This pioneering Babson study examines whether writing a business plan before launching a new venture affects the company's subsequent performance. Interestingly, the analysis revealed that there was no difference between the performance of new businesses launched with or without written business plans. Unless a would-be entrepreneur needs to rais Read More

The Golden Palace Casino paid South Carolina resident Amber Rainey $4,000 to advertise on her pregnant belly. The SnoreStop Company gave Andrew Fischer of Omaha, Neb. over $37,000 for one month of advertising space on his forehead. While there are plenty of people willing to rent their body parts in exchange for lucrative advertising dollars, ther Read More

Tom Szaky has often been told that he is crazy. At age 19, he dropped out of Princeton to start TerraCycle, a business revolving around selling an all-organic liquid plant food made from worm feces—and no, that's not a typo. When he first started out, he had a hard time raising capital and people often laughed him right out of the office. But thi Read More

Steve MacGill, CEO of Peersight Online, shares how you can tell if You Really Believe in the Future of Your Business. Read More

Cajole your boss into giving you a raise, win someone round to your point of view, or persuade your partner it's their turn to put out the trash - getting people to do what you want can be very handy. Persuasion is a key element of all human interaction, from politics to marketing to everyday dealings with friends, family and colleagues. Read More

Another great post asking the question: is college even worth it if you're going to be an entrepreneur? Read More

An interesting post about whether or not entrepreneurs should even bother getting their college degree. Should they just start their business right away and gain experience or go to college and gain education? Read More