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Every entrepreneur needs to know what their value proposition is. In another great example of his keen insight, Seth Godin looks at value from multiple perspectives. Through a series of questions, he helps you determine the value for your company, product or project and how to frame it. Read More

As an entrepreneur, you know you will face a bunch of challenges. Those are, mostly, obvious. No, it the little distractions, that often become big ones that can be the biggest stumbling blocks to success. Neil Patel, serial entrepreneur and online marketing expert gives you some great guidance on Read More

It’s a small margin of people who seek out your page to interact with it on Facebook. Most of those who do probably come from your current customer base or from the Facebook plug-in on your website. So most of your activity that people see is actually what ends up on their news feeds. Focus on opti Read More

The digital marketing landscape is changing quickly. Here are five major digital marketing trends to focus on as 2017 comes to a close. Read More

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand. In my experience, it’s t Read More

There is simply no one better and getting right to the nub of an issue (maybe with a little crankiness, sometimes) than Seth Godin. In this blog post Seth takes on designers who make things “simple.” Technology guys take heed!
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This category of app is more like social component and not wholly and solely geolocation. Here users basically share location based content in social networking sites like Facebook and Instagram. Read More

Getting to know your target market is essential to the success of any business. It’s clients that make a business, and for this reason, small business owners need to go out of their way to discover all that they can about those who are patrons.

“Every company’s greatest assets are its customers Read More

You may think of it as an expression, being real and conversational, but it's more. Don't trigger the wrong reaction by being verbally lazy or cute. Read More

Each email marketing tool comes with so many features and integrations, it becomes difficult to sift through and find one that suits your company’s needs best. Check out these 4 top email marketing tools for small business.
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