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The idea of a paperless office has been around a long time, much longer than global warming. Read this interesting post to find out other reasons why it makes sense to adopt a paperless office. Read More

Small businesses abroad may have to wait for the iPad until domestic U.S. demand is satisfied. Apple says it will delay worldwide distribution of the iPad by about a month due to the unexpected demand for the new personal media device which small businesses are hoping they can use to unleash the power of mobile communication and marketing. Read More

A survey released by leading IT security company, Sophos, reveals that 95% of those surveyed opposed to the idea of Facebook tweaking their privacy policy; so that’ll the information could be shared with other “pre-approved” third party websites. The survey consisted of 680 readers from Sopho’s website and Facebook page, where the results showed an overwhelming “no”.
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If you make changes to your own website through a content management system, there are a lot of things that can disrupt the chi of your website that your designer developed. The wrong combination of fonts, colors, and imagery can spell disaster to the most elegant of designs. Here are three great tips to help you avoid some common mistakes. Read More

You're in an elite group of young people who have goals, ambition, and wisdom beyond their years. Those are great assets, don't get me wrong, but have you ever had trouble being taken seriously because of your age? Read More

Frighteningly, there are still a lot of business owners hyped up that they only need a Facebook or Twitter page. An even scarier fact is that there are businesses relying on free hosts to allow them to have a presence.
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About 6 weeks ago I posted the following question on Facebook, Twitter, and LinkedIn:

"I'm trying to get set up with Google Voice but can't seem to get an invitation. Anybody have one they can send me?"

I expected the invitations to come pouring in. Instead I got nothing!... Read More

Over the past few weeks I've been struck by the amount of arrogance that surrounds us. This arrogance, or - to use a tamer term - confidence, is in the mainstream and used by those with an element of success. Read More

If you have ever tried to get fit and healthy you will know that it is not always easy. There are many options to choose from and unless you learn how to exercise correctly you may just end up with only very sore muscles. I learnt simple lessons from getting fit that can be applied to small business marketing. Read More

Mari shares her initial impressions of the iPad, common mistakes people make with social media marketing, and Mari's 80/20 rule of social media strategy. Read More