The 5 Creepiest Advertising Techniques of the (Near) Future

The 5 Creepiest Advertising Techniques of the (Near) Future - http://www.cracked.com Avatar Posted by waltgoshert under Advertising
From http://www.cracked.com 3792 days ago
Made Hot by: on June 27, 2008 4:00 pm
Marketers are working hard behind the scenes to make sure it's much, much worse in the future. Doing things like ... Read More

10 Ways to Deliver Hotter Leads in Your Marketing Efforts

10 Ways to Deliver Hotter Leads in Your Marketing Efforts - http://www.betterforbusiness.com Avatar Posted by digitalsmash under Advertising
From http://www.betterforbusiness.com 3801 days ago
Made Hot by: on June 18, 2008 1:18 pm
Ever since that dreadful summer of 2007, things have really been all doom-and-gloom for the American economy. Oil prices have surged, Foreclosures are at an all-time high, employment is starting to drop, and consumer confidence seems to be gliding down as fast as our gas prices are floating upwards. What's small or mid-sized business owner to do i Read More

Alternative newspaper readership increasing

Alternative newspaper readership increasing - http://blogs.mediapost.com Avatar Posted by suzyQ under Advertising
From http://blogs.mediapost.com 3807 days ago
Made Hot by: on June 16, 2008 12:27 am
A new report issued by The Media Audit reveals that 43.8 million U.S. adults have read an alternative newspaper or visited an alternative newspaper's website in the past 30 days. The study, which compared past four issue readership among 117 papers across 88 U.S. Markets, reveals an average readership of 374,296 adults in 2007 compared to 362,938 Read More

College Students Addicted to College Newspapers

College Students Addicted to College Newspapers - http://www.marketingcharts.com Avatar Posted by luckycharmer under Advertising
From http://www.marketingcharts.com 3808 days ago
Made Hot by: on June 13, 2008 7:55 pm
Looking for a way to reach college students? Despite declines in mainstream newspaper readership, college newspapers are an integral part of students' lives, with over three-quarters (76%) of them saying they have read their college newspaper in the past month, according to a recent Alloy Media + Marketing study. That figure is an impressive 9 Read More

Israeli Surveillance Leads to High-Tech Billboards

Israeli Surveillance Leads to High-Tech Billboards - http://www.mediabuyerplanner.com Avatar Posted by ILuvMktg under Advertising
From http://www.mediabuyerplanner.com 3813 days ago
Made Hot by: on June 6, 2008 3:24 pm
Technology inspired by Israeli surveillance has led to camera-equipped billboards that can track viewers' faces to gather reliable viewing data for digital displays and screens. The technology comes from TruMedia, which is testing the cameras in about 30 locations nationwide. A company in Paris offers similar tracking. Software behind each bill Read More

What Your Customer REALLY Wants!

What Your Customer REALLY Wants! - http://www.soloseo.com Avatar Posted by digitalsmash under Advertising
From http://www.soloseo.com 3821 days ago
Made Hot by: on May 31, 2008 1:49 pm
This is a very true, and very funny depection of what the customer wants, and usually ends up getting. Don't let this happen in YOUR business! Enjoy! Read More

How a Social Media Campaign Fits into a B2B Media Plan

How a Social Media Campaign Fits into a B2B Media Plan - http://www.clickz.com Avatar Posted by digitalsmash under Advertising
From http://www.clickz.com 3821 days ago
Made Hot by: on May 29, 2008 12:00 am
Let's explore a facet of social media that's often ignored -- B2B (define) social media. Last month, my agency ran a social media seminar at the New England Direct Marketing Association Conference. When an audience member asked about B2B social media, Bianca Garcia, one of our star media planners, jumped right in with a lot of good information. Read More

Squeeze the Most Juice Out of Your Social Media Profile

Squeeze the Most Juice Out of Your Social Media Profile - http://www.searchenginejournal.com Avatar Posted by digitalsmash under Advertising
From http://www.searchenginejournal.com 3821 days ago
Made Hot by: on May 28, 2008 8:06 pm
If you have ever looked into more cost efficient ways to market, utilizing social media should be almost #1 on that list of to-do's. This is a wonderful resource of how to get the most out of your social media efforts! Read More

Three Advertising Laws to Reinforce Product Branding

Three Advertising Laws to Reinforce Product Branding - http://lab.77agency.com Avatar Posted by digitalsmash under Advertising
From http://lab.77agency.com 3821 days ago
Made Hot by: on May 28, 2008 1:02 pm
Some wonderful tips on using the power of branding to your advantage! Read More

7 Tips for Keep-Worthy Business Cards

7 Tips for Keep-Worthy Business Cards - http://www.marketingvox.com Avatar Posted by suzyQ under Advertising
From http://www.marketingvox.com 3827 days ago
Made Hot by: on May 25, 2008 6:07 pm
At a single trade show, you can expect to receive a stack of business cards in the double digits. And while a good networker is enthusiastic about receiving them, no one looks forward to reviewing an indiscriminate pile of contacts. (Most probably don't bother.) Here are tips for a card worth keeping. Read More
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