Customer Magazines With More Pages Get More Response

Customer Magazines With More Pages Get More Response - http://www.mediapost.com Avatar Posted by Fenessy under Advertising
From http://www.mediapost.com 5322 days ago
Made Hot by: on July 15, 2008 7:04 pm
A new study and analysis reveals a range of benefits by making some format adjustments to Customer Magazines. Though currently the average number of pages for a customer magazine is 36 and the most popular frequency is quarterly, says the study, more pages inspires more thorough readership and greater frequency yields an uplift of over 10%. Read More

10 Social Media Case Studies

10 Social Media Case Studies - http://nowisgone.com Avatar Posted by ZaneSafrit under Advertising
From http://nowisgone.com 5329 days ago
Made Hot by: Bigheights on July 8, 2008 11:16 pm
10 case studies of social media campaigns. Why they worked, what worked and how it worked. Read More

Time for a Change in Your Small Business Marketing Attitude?

Time for a Change in Your Small Business Marketing Attitude? - http://themarketingcaddy.com Avatar Posted by waltgoshert under Advertising
From http://themarketingcaddy.com 5341 days ago
Made Hot by: on June 28, 2008 4:14 pm
Here's a Business Week article...Meet the Antipreneurs:They're against advertising, corporate America, and globalization. That's good for business...that deserved a rant. Read More

Visa offering free Facebook advertising to small businesses

Visa offering free Facebook advertising to small businesses - http://seattlepi.nwsource.com Avatar Posted by suzyQ under Advertising
From http://seattlepi.nwsource.com 5341 days ago
Made Hot by: on June 27, 2008 4:00 pm
As part of a small-business network Visa designed for Facebook, the world's largest credit and debit card processor is paying for $2 million of advertising on the socializing site. Visa is giving a $100 advertising credit on Facebook to each of the first 20,000 U.S. businesses that download the Web application needed to join the network, which de Read More

The 5 Creepiest Advertising Techniques of the (Near) Future

The 5 Creepiest Advertising Techniques of the (Near) Future - http://www.cracked.com Avatar Posted by waltgoshert under Advertising
From http://www.cracked.com 5341 days ago
Made Hot by: on June 27, 2008 4:00 pm
Marketers are working hard behind the scenes to make sure it's much, much worse in the future. Doing things like ... Read More

10 Ways to Deliver Hotter Leads in Your Marketing Efforts

10 Ways to Deliver Hotter Leads in Your Marketing Efforts - http://www.betterforbusiness.com Avatar Posted by digitalsmash under Advertising
From http://www.betterforbusiness.com 5350 days ago
Made Hot by: on June 18, 2008 1:18 pm
Ever since that dreadful summer of 2007, things have really been all doom-and-gloom for the American economy. Oil prices have surged, Foreclosures are at an all-time high, employment is starting to drop, and consumer confidence seems to be gliding down as fast as our gas prices are floating upwards. What's small or mid-sized business owner to do i Read More

Alternative newspaper readership increasing

Alternative newspaper readership increasing - http://blogs.mediapost.com Avatar Posted by suzyQ under Advertising
From http://blogs.mediapost.com 5355 days ago
Made Hot by: on June 16, 2008 12:27 am
A new report issued by The Media Audit reveals that 43.8 million U.S. adults have read an alternative newspaper or visited an alternative newspaper's website in the past 30 days. The study, which compared past four issue readership among 117 papers across 88 U.S. Markets, reveals an average readership of 374,296 adults in 2007 compared to 362,938 Read More

College Students Addicted to College Newspapers

College Students Addicted to College Newspapers - http://www.marketingcharts.com Avatar Posted by luckycharmer under Advertising
From http://www.marketingcharts.com 5357 days ago
Made Hot by: on June 13, 2008 7:55 pm
Looking for a way to reach college students? Despite declines in mainstream newspaper readership, college newspapers are an integral part of students' lives, with over three-quarters (76%) of them saying they have read their college newspaper in the past month, according to a recent Alloy Media + Marketing study. That figure is an impressive 9 Read More

Israeli Surveillance Leads to High-Tech Billboards

Israeli Surveillance Leads to High-Tech Billboards - http://www.mediabuyerplanner.com Avatar Posted by ILuvMktg under Advertising
From http://www.mediabuyerplanner.com 5361 days ago
Made Hot by: on June 6, 2008 3:24 pm
Technology inspired by Israeli surveillance has led to camera-equipped billboards that can track viewers' faces to gather reliable viewing data for digital displays and screens. The technology comes from TruMedia, which is testing the cameras in about 30 locations nationwide. A company in Paris offers similar tracking. Software behind each bill Read More

What Your Customer REALLY Wants!

What Your Customer REALLY Wants! - http://www.soloseo.com Avatar Posted by digitalsmash under Advertising
From http://www.soloseo.com 5370 days ago
Made Hot by: on May 31, 2008 1:49 pm
This is a very true, and very funny depection of what the customer wants, and usually ends up getting. Don't let this happen in YOUR business! Enjoy! Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!