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This is the story of how I got over my initial reluctance to join Twitter and used a business focus to find how to use social media to develop my business. Other businesses can use this same process to find out how to use social media for their business needs. Read More

Interview with Rieva Lesonsky, CEO of GrowBiz Media, candidly sharing the top 5 mistakes she made when starting a business, and how you can avoid the same errors. Read More

A black and pink sign stands outside Trendy Nails in Victoria, advertising the pedicures, acrylics and other services the shop offers. But potential clients can also grab up info online, through the business' tweets, status updates and online profiles. Read More

The biggest mistake you can make in social media marketing is failure to measure these returns. We have seen how to measure social media ROI but what are some of the common mistakes that people make when measuring social media performance? Read More

Twitter is planning to tag location to your tweets more accurately. Tagging location right now depends on users to fill in their current location manually. With people putting their location as “at the top of your mind!” or “in your heart”, it doesn't really make up to reliable location data. This new API will allow developers to add latitude an Read More

“Social media marketing” is a hot new buzzword in the Internet marketing industry, which generally refers to using popular social websites such as Facebook, Twitter, and Digg (as well as niche interest forums and blogs) to market your business. It's “hot” because it works—from the smallest Internet forum to the front page of Digg, the marketing op Read More

American Express OPEN Forum has begun to develop tools that will allow small business owners to bridge the gap between building relationships and connecting through social media. Read More

KnowEm.com allows a brand owner to protect their online brand and its identity across, well, seemingly the entire universe of social media sites and resources. Check it out. Very impressive. Read More

Have you ever considered using Facebook for your business? I bet you have heard stories on how businesses have used it successfully for marketing, branding, customer service, file sharing and work management. This post will introduce to you 10 Facebook Applications for Businesses. Read More