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Being an active member of a certain social networking site does not make you an expert or authority figure overnight. It takes time to build credibility. Read More

Are you a parent entrepreneur? Chances are that if any of these 5 signs apply to you, you very well might be! Read More

A good marketing strategy begins with a clear and precise understanding of your brand identity. Attempt to build your marketing without getting this absolutely right and you risk expensive failure... Read More

Interview with Gary Vaynerchuk, New York Times bestselling author and founder of Wine Library TV and Daily Grape, on publishing, marketing his new project, his radio show, and more. Read More

Search Engine Optimization is the means by which Websites are improved to gain increased traffic from search engines like Google and Bing. Here's the Small Business Trend review of some very cool SEO tools, some free some paid subscription services, that can really help you improve the SEO of your Read More

You could call them motherhood statements, such as never discount your price or all small businesses must be on Twitter. It may seem easier and safer to just go along with these statements and follow what is said. The problem is if you automatically do this it can stop innovation and opportunities. Read More

If you’re marketing your business’s products or services as environmentally friendly, you’d better watch out. According to the latest Cone Green Gap Trend Tracker survey, Americans strongly disapprove of companies whose green marketing efforts are less than honest. Some 71 percent who will stop buy Read More

In business and in life, understanding how to deal with failure is just as important as succeeding. Indeed, how we handle failure is often an indication of whether or not we will succeed in the end. Consider how you can turn failure into your next chance to succeed. Read More

Facebook has taken the world by storm and, far from being nothing more than a way to keep up with college or high school friends, it has become a powerful tool Read More