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I had a great massage a couple weeks ago. The massage therapist, Shantel, did a great job. But in addition to a great massage, she also did something great that also applies to the art of successful selling Read More

We all waste time. Sometimes it’s un-avoidable, like cooling your heels in the customer’s lobby waiting to get escorted up to the decision-maker’s office. Sometimes it’s self-inflicted. Ever had “one more cup of coffee” in the break-room or check your stock portfolio during working hours? Sometimes whiling away a small chunk of the day can even be a good thing. If I blow a sales call, five or ten minutes of feeling sorry for myself somehow helps me get back on track Read More

Getting customer feedback may be scary at first but is is vital for marketing success. Without feedback it is really difficult to improve as no matter what you think you will always be a little subjective. After all it is personal as it is your business. To make this area less scary and personal,try asking yourself these two questions Read More

Plenty of new B2C and B2B blogs are launched every day and the sheer volume of content makes standing out increasingly difficult. My personal experience as a B2B Marketing pro, is that blogs can be one of the most effective ways create connections with prospects and customers through useful content. However, that content will go unnoticed unless you promote it. To that end, here are 12 tips for marketing a new blog Read More

With regard to Web Design, there are many female web designers out there, but it seems there is not enough representation or prominence in bringing them into the limelight Read More

In the world of business, there is practice, learning and rehearsal.

And there is going out to play live on stage just like a rock-band. Are you ready to give the performance of your life Read More

Why you should be using press releases as part of your marketing strategy and a quick cheat sheet on how to get it done Read More

We all want to show up on the front page of Google, Yahoo, and Bing, but search engine optimization needs to be natural. SEO takes time and work, not quick, sneaky, black hat fixes. Here are 5 black hat techniques every business should avoi Read More

Some graphic evidence compiled by the Huffington Post which demonstrates how bad the current unemployment situation is in historical context Read More