Should You Up Your Marketing During a Recession?

Avatar Posted by ArmadaIG under Marketing
From http://blogs.bnet.com 6113 days ago
Made Hot by: on February 11, 2008 3:59 am
If the U.S. economy is about to take a dirt nap for a quarter or four, time to cut marketing budget, right? Not necessarily, according to a 2005 report out of Penn State's Smeal College of Business, “Turning adversity into advantage: Does proactive marketing during a recession pay off?” Read More

Presidential Candidates Weak On Small Business Policy

Avatar Posted by JohnH under News
From http://www.smallbusinessnewz.com 6113 days ago
Made Hot by: on February 10, 2008 7:49 pm
Would you like to know which candidate will best represent the interests of small business? You're not the only one wondering. A poll at SBTV.com found most people believe Barack Obama would be the most responsive to the small business owner. Mitt Romney and Mike Huckabee followed, each grabbing 20 percent of the votes in the informal survey. Read More

Worthwhile Small Business Technologies

Avatar Posted by mssux under Technology
From http://www.businessweek.com 6114 days ago
Made Hot by: on February 10, 2008 1:48 pm
I'd like to point out a few small business technologies (in no particular order) that I can proudly say are worthwhile, reliable, and will—drum roll, please—work. (Submitters note: While this is a good article, I think he should have replaced MS SQL with MySQL. It works like a charm and has a small business price tag -- free) Read More

Government Help for Small-Business Owners (No Joke)

Avatar Posted by Fenessy under Resources
From http://www.nytimes.com 6114 days ago
Made Hot by: on February 10, 2008 1:46 pm
Four government agencies have online sites devoted to helping small businesses cope with government-related programs and general business information. The Small Business Administration has a toll-free number and an e-mail answer desk; the Department of Commerce's International Trade Administration and the Kauffman Foundation offer one-to-one coun Read More

How to value the worth of your business

Avatar Posted by LeeAdams under Management
From http://money.cnn.com 6116 days ago
Made Hot by: on February 10, 2008 1:45 pm
To get a general idea of what comparable businesses are listed for, you can look somewhere like Business Valuation Resources. However, he cautions: "With a business like yours, seeking a strategic buyer, the usual multiples go out the door." Regardless of your industry, multiples are a very dangerous way to value a business, says Cathy J. Durham Read More

Michael Port - Stop giving elevator speeches

Avatar Posted by ILuvMktg under Sales
From http://www.youtube.com 6113 days ago
Made Hot by: JenNel on February 10, 2008 12:40 pm
Michael Port video (author of Book Yourself Solid) from small business marketing seminar - funny, relevant and easy to understand small business marketing and how to talk about what you do. Read More

Online Video Needs to Be in Your 2008 Marketing Plan

Avatar Posted by MarketingProwess under Marketing
From http://www.marketingprowess.com 6114 days ago
Made Hot by: on February 9, 2008 10:27 pm
The editors at Marketing Prowess are issuing an alert. If you aren't using or currently exploring ways to utilize online video in your marketing efforts then you are at risk. You are at risk of loosing market share, site traffic, and search engine ranking position.

According to a BurstMedia survey, 7 out of 10 adult internet users viewed online Read More

Want to Get Rich? Be (Moderately) Happy

Avatar Posted by Jenny under Self-Development
From http://finance.yahoo.com 6115 days ago
Made Hot by: on February 9, 2008 8:45 pm
Some people believe that earning the most money will make them incredibly happy. What they probably don't know is that being incredibly happy may not earn them the most money. A new study finds that when it comes to financial success, you're better off being a moderately happy person rather than someone who's chronically ecstatic. Read More

Small Business News Tastes bizSugar

Avatar Posted by Jeffrey under Resources
From http://www.smallbusinessnewz.com 6113 days ago
Made Hot by: JackieO on February 9, 2008 7:05 pm
A social news site emulates the Digg model and offers small business people a focused web presence for issues of interest to them. bizSugar launched with the goal of reaching small and medium businesses with a social media presence dedicated to business interests. Read More

Five Tips for Marketing in a Recession

Avatar Posted by Becky under Marketing
From http://www.marketingprofs.com 6116 days ago
Made Hot by: on February 9, 2008 12:09 am
Are we in a recession? Maybe, maybe not. However, let's assume that the US economy will be in a recession and that as marketers we need to work within that reality. Here are some tips for what you should do. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!