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Web 2.0 ,with its range of different social media tools, offers great opportunities for companies to market and promote their brands, services, and events. However, sadly many organisations don't really know how to write interesting press releases that will attract customers to their brand. Often they deliver boring and traditional press releases Read More

If you want to interact with people who has a background in PR or just to learn something or two regarding PR, here's a list of 100 PR people worth following on Twitter. Read More

If you're craving sweets on October 1st, find your local franchisee of Mrs. Field's Cookies. A Free Chocolate Chip Cookie will be waiting for you... Read More

Just like many of you, I like to save money. That's why I offer so many “Do-It-Yourself Public Relations” products. I'm also always on the lookout for other useful, inexpensive publicity tools. Here's a list of tools you can use to get publicity for $1 or less. Read More

Do you want to attract free press coverage to promote your blog? Here are 3 simple strategies to help attract the attention of the newspapers, magazines, TV and Radio shows you target for coverage. Read these tips from best-selling author, Scott Fox. Try the strategies to make friends with reporters for free PR for your blog or web site! Read More

How can we project a good, positive professional image to a prospective client? In order to do this we need to know how people judge us. We're judged several ways. Read More

Keeping track of your company's online reputation is a challenge today! Your "reputation cloud" extends far past your own web site across blogs, communities, and througout social media. How to keep track of what customers and competitors are saying about you? This is a key function of modern public relations and PR. This article shares Read More

Stephanie Chandler of Small Business Growth Strategies shares these five tips for a better business card. Number one? Put you face on the thing. "It's not about vanity and it's not just for Realtors anymore!" says Chandler. Interestingly, Web gurus often say the same thing about your blog. Let people know who's behind it and what you're all ab Read More

TrueToLifeTracey is an entrepreneur and nurse who has created a lens on how to improve your business image over on Squidoo. Among her topics are: How to make your small company look like a big business, Location, how important is it? and Small Business Marketing. There's far too much in this informative Website to pack into this little summary. T Read More