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Former TV presenter, Alan Stevens, is now an author and journalist, and runs his own business Media Coach. As an expert interviewee he has been involved in over 2,000 radio and TV interviews. With his wealth of experience he is ideally placed to give insights about the media, and how individuals an Read More

The PR Verdict: F (Full Fiasco) for Scientology's PR. Something isn’t working despite the high number of celebrity followers?Why? Read More

The PR Verdict: “C” (Distinctly OK) for CERN and the PR surrounding its discovery. While they rate top marks for global coverage on the announcement and for getting key messages and data included, it’s only a “C” because we still have no idea what actually happened or what any of it means.
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Peter Shankman recently spoke a Social Media Breakfast Maine. His actions on stage and off made an impression, and shows how he upholds his personal brand. Read More

The PR Verdict: “A” (Gold Star!) for Anderson Cooper and his PR regarding his coming out. Simple message, no details, well expressed, STOP.
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Are you a UK-based business professional? Well, you are in luck because this contest is for you: Rajacup 2012 Contest! More details inside... Read More

The PR Verdict:”F” (Full Fiasco) for Bob Diamond. Telling the media and staff he had no intention of leaving his post wasn't his call. An oddly cavalier declaration. Read More

The PR Verdict: “A” (Gold Star!) for Katie Holmes, whose divorce strategy is like a precision bomb. Taking the media by surprise means that phase one of the divorce agenda is owned by Homes, hands down.
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The PR Verdict: “D” (It’s a Dud) for Barclays for avoiding disclosure of the most important piece of news. Is anyone’s head going to roll?
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