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These are the four "truths" that I have come up with so far that will help your business generate more sales leads Read More

National franchises have become lenders of last resort to maintain growth in a time of tight credit. Read how the lending climate for franchisees has changed and how franchisers are playing a larger role in funding franchisees Read More

Differentiating your brand from other brands can be a daunting activity these days. This is because of the many other brands that are also out there competing for attention from .. Read More

Practices focused on building employee trust may not seem as soft as the economy improves and fatigued workers look to leave Read More

Marketers know there is no single form of marketing or online marketing that is more customer-centric than direct digital marketing, and I’ve found that the AMA is poised to embrace direct digital marketing, while the DMA appears to have tethered its fortunes to the offline marketing channels.

The AMA has its finger firmly on the pulse of the industry. For example, the association is set to publish its first Direct Digital Marketing directory in the Fall, and has provided educational and editorial content on the advancements within the industry Read More

The difference between monitoring your website traffic and not doing so will be a straight 60% difference in the overall lead generation for your business. Now, this figure is something that you absolutely cannot ignore considering the fierce competition out there. So, if you still haven’t set aside procedures to monitor your website traffic for improved sales, these tips will prove to be immediately beneficial Read More

GA Felon Search (www.gafelonsearch.ga.gov)allows you to quickly and easily verify whether your applicant has a felony conviction in Georgia. All you need is a name, date of birth, and gender to search. Before you go any further in the interview process, use GA Felon Search. Read More

I love helping individuals and businesses gain a competitive edge by strengthening their professionalism, image and productivity Read More

The BP Oil Spill is threatening livelihoods in up to 4 states near the gulf coast. Thousands of businesses from Fisherman to Resorts to Restaurants are facing economic disaster because of the Oil Spill. But Oil isn't the only problem, it's the perception that entire gulf is tainted. President Obama has made efforts to try and change this perception by visiting the Gulf Coast and eating at restaurants and visiting businesses Read More