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These three minutes may change your entire perspective on social media. A great real-world case study on how social networking works. I saw Alexis presenting in Edinburgh recently and he is an excellent speaker. Great story and a must-read for any brand wanting to find success with online media. (Just click - it really is only three minutes.) Read More

Let’s face the facts here – as a salesperson you don’t have to pussy-foot around your clients and question them in subtle, tactful ways to find out if you were any good. If you were good, they bought your product. Your massive sales figures at the end of each day will show the world what a sensation you are, a market leader in your field. You have the magic touch – you know it and you can prove i Read More

Google Analytics allows small business owners to track how their e-Marketing efforts are working. Google Analytics is a free tool that all business owners should use. Read More

This post is going to be more personal than most…I hope you never feel this pain.   But it taught me a great lesson about why entrepreneurs love pain! Read More

Most sales professionals rely on email to communicate with prospects and customers. However, this could be costing you money in lost sales. Read More

Much of the time, consumers are in a fog - a buying fog. The buying fog is fueled by a lack of personal clarity about what they really want or desire, by their dislike or fear of salespeople (whether it be strong or mild), and by their lack of: time, money, clarity, silence, or priorities. Read More

The conventional sales wisdom has always insisted that a salesperson enter a prospect as high up the organizational chart as possible. The idea behind this approach is that authority to sign a contract is normally found at the higher levels of an organization, and that it is a waste of time to start anywhere else. Whenever one commits to a single approach, they necessarily cut themselves off from Read More

Options are not always good, especially in sales. Part of good selling in demonstrating capabilities and the ability to deliver solutions. Throwing options out, like so many things against the wall, is not the same as selling. Read More

Here are the BizSugar articles from last week with the thoughts they inspired on international business. Topics range from international networking through location-based social media search. Read More