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When a small business has a minimal budget for promotional activity, a press release campaign is often the most effective and cheapest answer to their needs. With an SEO based PR Campaign you are targeting buyers who are, or would be, interested in your products or services. This strategy can provide a considerable platform that will let you reach a wide online community through effective SEO str Read More

Developing a marketing plan, business plan, sales plan or social media strategy is easy.
Following through on those plans is the hard part. Read More

If you have a website, you have most likely already come across an SEO sales pitch. Here are 6 to stay away from. Read More

If you are a GMail user you’ve probably noticed Google’s highly relevant ads running in and around your emails. For example, if someone sends you some information about a new car they are thinking about buying there’s a good chance you’re going to see car related ads when you open this email. It’s a fact of life in the Google world – you don’t have to like these ads, but you might consider usin Read More

January free monthly webinar: Get access to the full recording, slides, Twitter conversation and questions from the audience! Remember to sign up for the next one! Read More

These three minutes may change your entire perspective on social media. A great real-world case study on how social networking works. I saw Alexis presenting in Edinburgh recently and he is an excellent speaker. Great story and a must-read for any brand wanting to find success with online media. (Just click - it really is only three minutes.) Read More

Let’s face the facts here – as a salesperson you don’t have to pussy-foot around your clients and question them in subtle, tactful ways to find out if you were any good. If you were good, they bought your product. Your massive sales figures at the end of each day will show the world what a sensation you are, a market leader in your field. You have the magic touch – you know it and you can prove i Read More

Google Analytics allows small business owners to track how their e-Marketing efforts are working. Google Analytics is a free tool that all business owners should use. Read More

This post is going to be more personal than most…I hope you never feel this pain.   But it taught me a great lesson about why entrepreneurs love pain! Read More