Many business owners see email marketing as a way to reach a large number of customers in one shot. That's true, but email marketing is also a great way to deliver highly-targeted messages to a specific group of customers. Matt Mansfield explains how this can be done in this article.
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Justin_amendola submitted the following stories to BizSugar
How to Use EMail Marketing for Target Marketing
Posted by justin_amendola under Online MarketingFrom http://www.pbsmartessentials.com 4273 days ago
Free Guide: Increasing Your Online Effectiveness Through Web Analytics
Posted by justin_amendola under Online MarketingFrom http://www.pbsmartessentials.com 4284 days ago
Made Hot by: Small Business Tribe on August 7, 2012 4:31 am
A stunning percentage of small businesses don't measure their marketing programs. This downloadable guide will help you with some simple ways to start measuring (and improving) your online marketing programs.
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Mobile Marketing = New Business
Posted by justin_amendola under Online MarketingFrom http://www.pbsmartessentials.com 4292 days ago
Mobile marketing is still in its infancy, so it can really differentiate businesses that embrace it early on. This article discusses how mobile can be a great source of new customers for savvy small business owners.
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QR Codes Embraced in Record Numbers
Posted by justin_amendola under Online MarketingFrom http://www.pbsmartessentials.com 4294 days ago
The use of QR codes continues to grow at a rapid pace. They've become part of mainstream marketing in the past year. Is your business ready to add them to its marketing?
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Mobile Websites vs. Mobile Apps: Which is Right For You?
Posted by justin_amendola under Online MarketingFrom http://www.pbsmartessentials.com 4298 days ago
Is your small business deciding whether to invest in a mobile app vs. a mobile website? This article offers advice on which approach might work best for you.
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Create Your Own Customer Loyalty Program
Posted by justin_amendola under MarketingFrom http://www.pbsmartessentials.com 4322 days ago
Customer loyalty can be one of the biggest drivers of growth for a small business. Marketing expert Jane Applegate offers several ways to start your own loyalty program.
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Tips for Creating Better Customer Surveys
Posted by justin_amendola under Customer ServiceFrom http://www.pbsmartessentials.com 4326 days ago
It's important to understand what customers think about your business. Surveys are one of the easiest ways to get that information. Here are some tips on conducting better customer surveys.
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Jump-Start Your Dead Email Marketing Program
Posted by justin_amendola under Online MarketingFrom http://www.pbsmartessentials.com 4327 days ago
It's almost mid year and a great time to renew your email marketing plans. Wayne Pethrick, Pitney Bowes' email marketing product manager, offers some tips on jump starting your email programs.
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Ecommerce - Tips for Getting Started
Posted by justin_amendola under SalesFrom http://www.pbsmartessentials.com 4328 days ago
Is your business looking to start selling goods or services online? Rohan Gandhi has some tips on getting started.
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5 reasons and 5 ways to contact your customers
Posted by justin_amendola under MarketingFrom http://www.pbsmartessentials.com 4329 days ago
Melinda Emerson offers some of her wisdom on when and how to contact your customers to keep them engaged and purchasing more from your business.
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