Martinzwilling submitted the following stories to BizSugar

Even though ‘big data’ has now been around for several years, the opportunities for startups seem to keep growing, just as the amount of data keeps growing. According to IBM, companies have captured more data in the last two years than in the previous 2000 years. This data comes from sensors, socia Read More
As a business advisor, one of the most frustrating things I see is the number of employees who are unhappy at work. Business owners don’t like it, the new generations think promotions will solve it, and productivity levels continue to suffer. According to the polls, only 32 percent of workers are e Read More
Most business mentors tell me that the single biggest problem they have to deal with in small companies is the lack of open, honest, and effective communication, both from the top down and from the bottom up. Some entrepreneurs forget that talking is not communicating. Fortunately these skills can Read More
Marketing is everything these days. You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and to Read More
In my experience as a business advisor and angel investor these days, I seem to more frequently hear from entrepreneurs and business owners with “can’t-fail” or “get-rich-quick” ideas. In my view, these are the least likely to succeed, partially because the people behind them have the wrong expecta Read More
A refrain I often hear from technology entrepreneurs to investors is that their product or solution is so innovative that it will cause a “paradigm shift” in the industry. Their assumption is that customers and investors will be wowed by this into buying, ignoring the evidence that large-scale chan Read More
After working in business at all levels, and consulting to entrepreneurs for years, I’m still surprised to see so many situations where things that should be easy are painful to customers, and lead to customers hating your business. How could any rational employee or executive fail to do his or her Read More
A common complaint I hear from my startup clients and many entrepreneurs is that rapid growth is more difficult than ever anticipated. The assumption usually is that more money is needed for marketing, or another round of new development is needed on the product. Yet I find in digging deeper, the c Read More
It’s always been tough to start a new business, even when the bottom line was just making a profit to stay alive. A few years ago, a second focus of sustainability (“green”) was added as a requirement for respectability. Now I almost always hear a third mandate - social responsibility. Entrepreneur Read More
One of the first harsh realities that every entrepreneur has to learn is that most of the things that are critical to startup success are outside of their direct control. Just because you dream it and build it, doesn’t mean they will come – that encompasses not only customers, but also investors, p Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!