BizSugar.com › User › rsmiller510 › Submitted

Conventional wisdom says you should be listening to your customers online and letting them help drive your products, but customer-driven innovation has its limits. Read More

A LinkedIn spokesperson told me how the company is embracing a mobile first strategy --and you might want to be thinking about that approach too. Read More

Maybe if IT sees employees as business consumers rather than "users," it can begin to provide tools that meet their needs better in a mobile, social, and cloudy world. Read More

There were a couple of high profile faux pas by companies last week, that ended up going viral on social media, and proved the importance of social media monitoring and reacting quickly to negative news. Read More

When it comes to new collaboration technologies and BYOD, both IT and users are a bit confused these days. I spoke to a Cisco researcher who offered some concrete ways to work together to improve everyone's experience. Read More

When I learned Netflix has a Chief Content Officer, that alone caught my attention, but when the number of new subscribers driven by House of Cards came out this week, it really drove home the importance of content in driving business. Maybe your company should have a CCO too. Read More

In my research on disruption, I've learned this much. If you sit around, you'll be disrupted, and if you operate in fear, you'll suffer the same fate. Today's hyper-fast marketplace demands you be bold, creative and stare down failure. It's that or get swept aside by digitally savvy competitors. Read More

Long lines at T-Mobile last week upon the release of the $99 iPhone show that the Apple brand still has clout. Read More

Google's Glass Explorer's program is in many ways consistent with Google's general mode of inquiry with new products, but in its own way it's also pure marketing genius. Read More

If you haven’t noticed, social media has changed the rules of customer engagement. Instead of writing that carefully crafted marketing brochure and selling ads and other forms of interrupt marketing, you need to be engaging more directly with your customers. Read More