BizSugar.com › User › smpayton › Submitted

As technology has become more integral to the lives of average people, eCommerce has become more important to business. Incorporating eCommerce into a business is an important step for ensuring long-term growth and sustainability. Existing businesses with an established customer base will need an e Read More

Choosing the best domain for your website is the first step to online success. But how do you know which domain is the best for you to buy? There are innumerable scammy domains available with high page ranks and others that people have purchased for large sums of money only to realize they are comp Read More

Giving customers something free is a great strategy for attracting more business. When it comes to software, though, you’ve got two models to consider:

The free trial, which gives users total and free access for a short period of time

A freemium version, which is free forever, but has limited Read More

Effectively managing all of the social media channels and options can be overwhelming, especially on a budget or with a need to focus efforts on the business itself. Few would argue with the need to take advantage of social media marketing as a low-cost, high-reward way to drive traffic and reach p Read More

Google has made Local SEO a bit more difficult by shrinking the local map results from seven listings to just three.

With less spots available, it’s even more important to make sure that your business is well optimized for local listings. Below I’ll share with you a few tips to help your busines Read More

There was a time when marketing was a serious challenge for SMBs. And to make things worse, the original marketing automation platforms didn’t help either. They were expensive, confusing and difficult to implement.

All of that has changed with time. Over the last few years, marketing automation Read More

Ever wondered what to incorporate into your marketing strategy to increase the client base? Direct mail marketing is the answer if you want to reach as many customers as you can. This method has been tested and found to be second to none. Read More

The good news is that the success of your blog is not solely left up to fate or chance; there are steps you can take to broaden your audience and create a heftier impact with your content marketing strategy. To help you out, here’s some advice on how to build your readership and gain the results yo Read More

For those with the shortest amount of attention span, or for those who want to be informed or cracked up quickly, there are Vine videos. These 6 second long videos have been used by brands and individuals alike to grow their following online. This can be purely for Vine fame, or as part of a larger Read More

The rapid rises and falls of social networks, new developments in the tech industry and the growing importance of new devices all influence marketing trends. That’s why all marketers who want to stay relevant need to keep a close eye on these online marketing trends and take to heart those which di Read More